This state-of-the-art technology allows participants to play games and use their own body as the interaction device.

This state-of-the-art technology allows participants to play games and use their own body as the interaction device.

This product projects dynamic contents on any surface, creating an experience in which people interact with a brand. A video camera captures the participant's movements, allowing the player to hit the ball, select options from a menu or move an onscreen character.

The audience interacts with commercials - opening a curtain to reveal a new product, navigating a product catalogue or setting off special effects - by simply taking a step or placing a hand on the projection.

Examples
Wrigley - Planet Wrigley, Orbit & Eclipse
 
CMN hired SIA Interactive to develop attractive, entertaining solutions for Planet Wrigley for its brands Orbit and Eclipse.
Coca Cola - Audience Game Trophy Tour 2010
 
Levaraging its global approach company culture, SIA INTERACTIVE arrived to Africa thru a partnership with the local company ANGOLA INTERACTIVA.
Citibank - Virtual Tightrope Walker
 
For its booth in the Cirque du Soleil tent, Citibank hired SIA Interactive through ad agency Wunderman to develop an interactive game: “Virtual Tightrope Walker.”.
LAN - Cameraction
 
SIA Interactive was asked by agency Estudio 6 to develope at Expo FIT, the tourism trade show held at La Rural Expo in Buenos Aires, a Cameraction “Park the Plane” Simulator for LAN airlines.
YPF - Interactive Booth at the Oil & Gas Expo 2007
 
At the Argentina Oil & Gas Expo, SIA Interactive developed a booth with several interactive activities for YPF via advertising agency Eitech.
Coca Cola - Cheering for Costa Rica
 
As part of the 2006 World Cup in Germany, Coca Cola organized a virtual championship at the two most important malls in Costa Rica. SIA Interactive and Tactik were in charge of developing, installing and supervising the tournament.
Madrid Tourist Consortium - Promo in Milan
 
The Madrid Tourist Consortium hired SIA Interactive to implement 3 interactive games in a tent set up in the city of Milan, Italy.
McDonald´s - Cameraction Game & Tractors Race at Rural Expo 2005
 
Nearly 13,000 people participated in the games Put Together Your McCombo and Tractor Race. The solutions were developed by SIA Interactive at the request of agency Smash BTL, for the booth of its client McDonald's at the Rural Expo 2005.
Coca Cola - SIA Cameraction at Rural Expo 2005
 
As part of an integral proposal made by the agency Visual Argentina, SIA Interactive developed 5 games that utilize SIA-Cameraction technology for the Coca-Cola booth at the Rural Expo 2005.
Coca Cola - Swimming Race with Bears
 
Bustamante Publicidad called upon SIA Interactive to develop a swimming race with bears for the Coca Cola booth at the Rural Expo 2004.
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