Leveraging its global approach company culture, SIA Interactive arrived to Africa thru a partnership with the local company Angola Interactiva .

  Technical Form
Client Coca Cola
Agency Angola Interactiva – Jodisa Lda
Place

Luanda - Republic of Angola

Date

November - 2009

Client´s Goal

Entertain the large amount of public present on the event

Solution Audience Game
Results Outstanding  level of public engagement
January 2010 - Luanda, Republic of Angola

As a request of local Agency JODISA LDA , SIA's challenge was to create an interactive experience for the Coca Cola Angola Trophy Tour Day in Luanda which could engage a large amount of people within one day.

The Sia audience platform game installed in a tent within the stadium , was the space buzz area .

Groups of 80 people were engage by the state-of -the -art tecnology experience , where there images where seen on a huge screen and virtual balls started to appear and the aim was to "virtual" touch them in order to do not let them fall .

Almost 3000 people participate in the experience and the interactive tent was the most active space on the Coca Cola Angola Trophy Tour Day.

"We had to be quick to come with a creative solution which suited the client expectations and within a limited short time SIA Interactive proved once again is efficiency in developing custumized solutions on lastminute request and we were able to deploy the project in a few days in a country with strong logistic problems".

Martim Pessanha
Angola Interactive partner

"Apart from the success of the deployment , bringing happiness, high-tech experience and entertainment to a country with a long- term suffer history , is the big reward and a fantastic sensation . Therefore , building up SIA Interactive experience and capabilities , we strongly believe there is a huge oportunity and we are keen in being part of the modernisation and development of the African society."

Ricardo Teixeira
Angola Interactiva partner
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