As part of the DirecTV Para Todos campaign, directed at the U.S. Hispanic market, SIA Interactive was asked to develop an online baseball game with two playing modes: pitching and batting.
Sony Ericsson presented its new logo at a private event at Opium Gardens, a Miami Beach Night Club. SIA Interactive developed a Virtual Tennis game for the event.
On November 7-12, the International IT, Multimedia and Communications Trade Show (SIMO) was held in Madrid. SIA Interactive participated again this year, developing solutions for the booths of clients Lenovo, Telefónica and Macroservice.
Transitions participated with a booth at Expo Ophthalmology 2006 in Guadalajara. For the event, the firm asked SIA Interactive to develop a find the logos game with a colorful background.
In its first job for this market, SIA Interactive installed five LBE (Location Based Entertainment) coin-operated systems in Vinpearl Resorts & SPA of the hotel chain SOFITEL, in the city of Nha Trang, Vietnam.
For the third consecutive year, Ledesma asked us to implement three interactive games for its booth at the Rural Expo Show. The selected games were El Chipote, an Advertising Trivia and a Virtual Roulette.
Texaco held a promotion at its Starmart stores, in conjunction with other World Cup sponsors like Pepsi, El Nuevo Día, Frito Lay and Gatorade. SIA Interactive developed a soccer game with Cameraction.
During 2006, the year of the Soccer World Cup, official sponsor Coca Cola joined forces with El Nuevo Día for a World Soccer Tour that was held at branches of Kmart and Sam’s Club.
SIA Interactive was hired by the laboratory Pfizer for the launch of its new product Listerine Agent Cool Blue. The solution helps educate children on how the product works in a novel, entertaining way.
PR agency El Departamento organized the annual convention of Price Waterhouse Coopers. For this event, the agency asked SIA Interactive to implement a Virtual Golf game to entertain convention goers during their breaks.
After the success of the interactive kiosks installed during the NCAA college basketball finals, Cingular has decided to use SIA Interactive solutions for all sports events sponsored by the brand through the end of 2006.
As part of the warm up for the Soccer World Cup - Germany 2006, the agency Digital Entertainment hired SIA Interactive to develop a Virtual Penalty Kicks game.
Thanks to a contact made at the GDC (Game Developers Conference) in San Francisco, SIA Interactive began utilizing the design and animation programs 3ds Max.
Just a month before the beginning of ski season 2006, LAN set up its booth at Expo Nieve, where it presented a Virtual Snowboard Game developed by SIA Interactive at the request of promotional agency Nexus.
As part of the 2006 World Cup in Germany, Coca Cola organized a virtual championship at the two most important malls in Costa Rica. SIA Interactive and Tactik were in charge of developing, installing and supervising the tournament.
Peugeot launched its 206cc Quick Silver and to promote sales of the new car model, the manufacturer asked DK Lights and SIA Interactive to develop a new Snowboard and Surf Biathlon.
For the second consecutive year, Rubios held its promotional campaign “Rubios Challenge” in which participants can win a 4x4 and drive it home from Cancún, Mexico with 3 friends. To participate, players drove a 4X4 rally on a virtual reality simulator.
Through its promotional agency Latinsphere, Verizon is working with SIA Interactive to promote its DSL service in major cities across the United States.
Arcor hosted a corporate event for distributors and vendors from Arcor offices across the world. SIA Interactive developed a virtual quiosk for company training at the event.
SIA Interactive develops an integral program based on technological marketing solutions for Maseca’s annual promotional campaign. The campaign was held at sales points, tradeshows, community events, on Internet and on promotional CDs.
Banco RIO’s advertising agency Division Marketing Luongo & Herrero employed 3 solutions by SIA Interactive for its booth at the most important agricultural trade show in Argentina, Expochacra 2006.
Cingular, sponsored the basketball finals of the NCAA. At the Final Four games held in Boston and Indianapolis this year, SIA Interactive set up 4 interactive kiosks with basketball videos that simulate the company’s MediaNet service.
Prosegur, world leader in private insurance, was an official sponsor of the Telmex ATP Cup - Buenos Aires 2006. During the tournament, the firm set up a tent where visitors could play a wireless Memory Game.
During summer, the agency Orange launched a brand activation for the bank BCI on the beaches in Chile’s V Region. SIA Chile implemented an itinerant Screaming Race that visited different beaches across the region.
Pinturas Superior brand participated in the annual expo of wholesale hardware suppliers at the Roberto Clemente Coliseum. SIA Puerto Rico developed the interactive “Juggling” game with SIA - Cameraction technology to attract the expo visitors.
During the month of February, the Telmex Cup 2006 was held. The main sponsor of the tournament asked SIA Interactive to implement a Virtual Tennis game via advertising agency EURO RSCG 4D.
SIA Interactive presents advergames and its new SIA Immerview HMD-100 virtual reality visor in the Argentine Pavilion at CeBIT 2006, booth E62 in Hall 4
Nestlé chose SIA Interactive to accompany its Christmas promo to different supermarkets in Puerto Rico with an interactive game developed with SIA-Cameraction technology.
SIA Interactive presented a Screaming Race for the energy drink 180 at the booth that the Grupo Modelo and Anheuser-Busch Mexico set up at Expo Deportiva, a sports encounter held to coincide with the Gran Pacífico Marathon in Mazatlan, Mexico.
For the holidays, SIA Interactive set up interactive modules with touch screens at several branches of kids clothing store Cheeky. To play the games, children just had to touch the shop window with their fingers.
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