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The 116th International Livestock, Agriculture and Industry Rural
Expo took place from 13 July to 1 August 2002. Together with Smith
Group, SIA Sistemas developed together a Super 3-D game
for the stand of Disco-Ahold supermarkets.
View of the booth
Game screen
Game screen
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August 2002 - Buenos Aires,
Argentina.
Supermercados Disco and their agricultural products
were present at the traditional Rural Expo. With the purpose
of offering something different to stand visitors, The
Smith Group, the supermarket chain's marketing agency,
called on SIA Sistemas, an interactive marketing activity
performance leader.
On this occasion, a game called Súper 3-D was developed.
In the game, participants enter a virtual supermarket and
must go to the grocery area. There, they have to guess the
cuts that apperar on screen and take them to the cashier to
check out. Participants have a limited time to check out,
which is marked with an on-screen timer. Once at the cashier,
an animated device takes the products and puts them on a conveyor
belt.
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