At the IFEMA exposition hall, the 2002 SIMO TCI Expo took place from 5-10 November. SIA-RPM was hired by the SINEUSIS agency to present a Trivia game and a Memotest for the Grupo Telefónica de España stand.
From 12-22 December, the 2002 World Auto Expo took place at the Las Americas Exposition and Convention Center. This is the most important Latin American exposition of cars, and one of the top five car expos worldwide.
SIA México was hired by Nissan Mexic
Licor 43 developed an important promotional campaign for pubs and discos located in Galicia and Basque country, Spain. SIA-RPM developed a Virtual Reality game called "The Owl´s Flight", based on the brand´s symbol.
Ron Brugal is carrying out a widespread promotional campaign at pubs and discos in Galicia, Spain. According to its brand concept, SIA-RPM developed a 3-D jet ski race placed in a Caribbean setting.
SIA Sistemas, a leader in interactive marketing activity performance worked with Henry & Asociados to develop customized Promomachines for the Omint stand in Palermo.
The well-known Carrefour supermarket chain in Mexico celebrated its anniversary in October. SIA México developed the Carrefour Super 3-D promotion for client Nestlé at every branch in the country.
As part of Nestlé's promotional plan in Mexican retail stores, SIA México carried out the Nesquik Racing promotion at Wal-Mart during August and September.
SIA México, was invited by the Grupo MPI, to participate in the MARKETING EXPO where the firm showed its Virtual Reality and 3-D solutions, interactive games and voice portals for use in client loyalty programs.
The 116th International Livestock, Agriculture and Industry Rural Expo took place from 13 July to 1 August 2002. Together with Smith Group, SIA Sistemas developed together a Super 3-D game for the stand of Disco-Ahold supermarkets.
In 2002, during the World Cup Soccer Championship in Korea - Japan, the Mastercard Soccer Center was set up in Buenos Aires. SIA Interactive installed several Virtual Reality games, 3-D games and multiplayer.
In conjunction with the last World Cup, Mastercard opened the Mastercard Soccer Center in Buenos Aires. Coca Cola was present with an impressive stand, where SIA Sistemas set up the interactive game "The Face Puzzle".
At El Espárrago rock festival, which took place from 11-14 July 2002 in Cádiz, Spain, Masterfoods called on SIA-RPM to develop an interactive game for its product Twix.
A "Screaming Race" was developed at a promotion called "Set your Instincts Free" developed by Agencia Perfil for its product Rexona For Men, COBALT fragance.
During the World CUp Soccer Championship, Blumenau Neumarkt mall sponsored a promotion based on the Soccer Show game developed by SIA Sistemas for Bustamante Publicidad.