SIA Interactive’s, new office in Romania, received a brief from JT International Romania, to develop a solution 3D virtual games for Winston brand in order to present some nautical entertainment for the summer season. In response, SIA developed virtual re
The marketing firm Relay Worldwide called on SIA Interactive to develop a traveling promotion for its client AT&T. The solution developed by SIA,a Soccer Game with Bluetooth Technology, will be visiting cities across the United States throughout the year.
SIA Interactive was hired by the Delfín Group, the agency which represents the Telefónica Foundation, to hold an event for kids at schools in Spain to promote its annual Pro-Children campaign that is aimed at combating child labor.
SIA Interactive was hired by Cinépolis to develop an interactive solution that would provide dynamic, interactive fun at its annual management convention. For the event, SIA implemented a Multiplayer Lines Game.
SIA Interactive was hired by Imax Prod BTL for a promotion organized for the agency’s client,
Banco de Crédito BCP. The promotion included a virtual circus tricks game.
SIA Interactive was hired by the agency Compound to develop an attraction for its client Sunny. The game, developed for the product Sunny Delight was used at a promotional tour at shopping mails across Spain.
SIA Interactive was hired by SIGAUS, a company that provides an integrated management system for used oils, to present an interactive trivia game combined with two racecar simulators at the Motortec International Convention in Madrid.
The automaker SEAT hired SIA Interactive through its ad agency PROMOAUTO to develop an Interactive Catalogue for the launch of its new model Exeo. The promotion was held during Fashion Week - Lisbon in the capital city of Portugal.
SIA Interactive traveled to San Francisco to participate in the GDC 2009 where it presented FLARE 3D. FLARE 3D is a 3-D engine optimized for games and animations that functions within the popular program Adobe® Flash®.
Nike called on SIA Interactive to develop a Platform Dance and a Survey with Data Capture to promote a new footwear model that was presented at the NCA Championship in the United States.
SIA Interactive was hired by ad agency Cravero Lanis to do innovative, attractive promotions for the agency’s client Coca Cola during the summer season in Mar del Plata, Argentina.
The children’s theme park Micropolix recently opened in Madrid. The park is a child-size town and SIA Interactive was in charge of developing six different games for the sponsors of the new park.
In order to promote a school scholarship program, McDonald’s hired SIA Interactive through its ad agencies Eventus Marketing and Alma DDB as part of a promotion held in major U.S. cities.
The advertising agency Estudio 6 chose SIA Interactive to create a game that would get the public’s attention at a booth for its client Lan. The booth was for the International Tourism Trade Show held in the city of Buenos Aires.
The agency Leapfrog hired SIA Interactive to develop six interactive games for the technology company Intel. The games were the main attraction at the annual party held for the sales team.
At the request of Cardenas Marketing, SIA Interactive produced three technological developments to get participants dancing and playing at a nationwide Bud Light promotion in the United States
Seminarium hired SIA Interactive Peru to design and implement an Interactive Tug of War for the participants at the 17th Congress for Human Resources Administration of Peru held on October 21-22, 2008.
SIA Interactive was hired by LatinSpots to develop two interactive proposals for El Ojo de Iberoamérica, the most important marketing and advertising event in Latin America, Spain and Portugal.
The company BDF Centroamérica hired SIA Interactive for the launch of its new product Nivea Sport for Men. The solution was a Trivia Game that was implemented in Guatemala, El Salvador, Panama and Costa Rica.
The advertising agency EURO RSCG hired SIA Interactive to develop an online tennis game and other interactive tennis games for sports events sponsored by one of the market’s leading paint companies, Valspar.
SIA Interactive developed a snowboard simulator at the request of the agency Knowledge. The simulator was used at the launch of the LG Snowboard FIS World Cup, where snowboarders from across the world came to compete.
The Moroccan agency Eve Communication hired SIA Interactive to develop a Screaming Race at the Coca Cola Road Show, which was held in eight cities in the country. The purpose of the Road Show was to promote the 20cl. bottle.
At the request of agency Imax Prod BTL, SIA Interactive developed a Stereoscopic Lunar Module for the firm GS1 Peru. The solution was used at the XIII International Forum for Logistics and Supply Chains - EXPOMANAGEMENT 2008.
SIA Interactive was hired by Innovart for an event for Telecom, Arnet and Club Arnet to promote new telephones and services in conjunction with the premier of the movie Kung Fu Panda at the Abasto Mall in Buenos Aires.
August 26th was the awards ceremony for Excellence in Exporting granted by the newspaper La Nación and TCA. SIA Interactive received an award in the Technological Innovation category.
Through the agency Cuatromanos, the Isla Azul Shopping Center hired SIA Interactive to develop a pedal boat race that became the mall’s main attraction during the 2008 Olympic Games.
SIA Interactive was hired by the firm Maseca to develop and implement the interactive game “Promo Cart” at its supermarkets with a high affluence of Hispanic clientele in the state of Florida, USA.
The canned food company Herdez hired SIA Interactive through the agency Draft fcb to design an innovative solution that would help consolidate the brand image and the company’s new slogan.
The agency PowerDreams hired SIA Interactive to develop a Virtual Reality game at the Bucaresti Mall in Rumania, where participants competed to win a trip to the Euro Cup and tickets to the final match.
Sony’s agency EURO RSCG hired SIA Interactive to develop a 10-meter long interactive floor to welcome guests to the launch event for its new line of microcomponents, Sony Genezi.
The shopping mall Plaza Norte 2 hired SIA Interactive through ad agency Mis Trece to develop four interactive game for its promotion “Shoppers Get a 10.”
For its booth in the Cirque du Soleil tent, Citibank hired SIA Interactive through ad agency Wunderman to develop an interactive game: “Virtual Tightrope Walker.”.
SIA Interactive was contacted by the promotions agency Glue to design an interactive game for Nokia. The winner of the game, which was played at the Centro Banamex in Mexico, won a Nokia cell phone.
For the booth of its client Sidus Laboratory at “Expo Farmacia 2008”, the promotional agency Bustamante hired SIA Interactive to develop and install a virtual tennis game for the lab’s product Tafirol.
SIA Interactive was called by the ad agency Glue to come up with technological solutions to promote the Kellogg’s product Chocomelvin. The promotion lasted 16 consecutive weekends in Mexico.
For its booth at the Batimat Expo 2008, the company Loma Negra hired SIA Interactive through its ad agency Bustamante Publicidad to develop three interactive games.
Two solutions were designed to present the benefits of Bank of America checking accounts: a Baseball Game with batting, step and trivia and a Video Booth with video capture to record visitor testimonies.
At the request of the agency Brandiacentral, SIA Interactive developed a game for the agency’s client Brisa. The game involved movement detection for 15 people who simultaneously “drove” a car down the highway.
At the Glaxo booth at the International Cardiology Congress, visitors were invited to play a trivia game with questions about the laboratory on touch screen monitors. Each participant had to correctly respond to questions on three different monitors to wi
Huggies, the well-known diapers brand of Kimberly Clark, hired SIA Interactive to develop two interactive applications, “Flying Windows” and “Puzzle”, for its booth at Expobebe 2008.
As the sponsor of the event organized by the radio station “K Buena” at Azteca Stadium, AU called upon SIA Interactive to develop a Multiplayer Bus Race that would bring the brand closer to users.
As part of a Back-to-School promotion, Kellogg´s Central America hired SIA Interactive to develop “Back to Recess”, a question and answer game with a puzzle on a Promoman.
Through marketing agency Comunica+A, the company Línea Directa hired SIA Interactive to develop the interactive “Moves Race” game for its booth at the Motorcycle Show in Barcelona.
At the launch event for the cell phone company Claro in Argentina, SIA developed an interactive bar with state-of-the-art technology. When items were placed on the bar, Claro logos appeared in the spot where contact was made.
The Pradera Concepción Shopping Center in Guatemala asked SIA Interactive to develop and implement an interactive game based on the popular slot machine.
At the IMTM Tourism Expo in Israel, a virtual Bike Race was implemented at the Tel Aviv booth to present a tourism project. The game combined a virtual bike ride around the city with a trivia game on the city.
At the request of Makai Events, SIA Interactive developed the interactive game “Suzuki Running” for carmaker Suzuki. During the winter months in the United States, Suzuki was seeking an original way to promote its brand at outdoor events in different U.S.
Coca Cola Spain hired SIA Interactive through marketing agency Delfín Group to develop a “Lucky Safe” that gave participants the chance to win one of three exciting prizes.
The agency Leo Burnett called on SIA Interactive to develop a series of Interactive Screens to promote the summer campaign of the Banco de Crédito del Peru.
As part of a promo held at Pronto Shops located at Copec gas stations, Coca-Cola Chile hired SIA Interactive to develop the interactive “Discover the Logos” game and implement it on a PromoMan.
SIA Interactive developed, at the request of Latinsphere Advertising, an interactive data capture system to promote Verizon’s Internet services among the U.S. Hispanic community.
SIA Interactive was called on by the agency Ogilvy to create an impressive, customized solution for its client Amex. This marketing action was aimed at increasing participation in the promotion “Day and Night” at The Plaza of the Americas Mall.
SIA Interactive was asked by agency Estudio 6 to develope at Expo FIT, the tourism trade show held at La Rural Expo in Buenos Aires, a Cameraction “Park the Plane” Simulator for LAN airlines.
Maseca has entered a new business segment and to attract its target consumers in a novel, eye-catching way, the company called upon SIA Interactive to develope a Golf Simulator.
SIA Interactive received ths prestigious 2007 Sadosky Award for Applied Technology for its innovative developments Cameraction and Engine3D for Macromedia Flash at the awards ceremony organized by the Chamber of Software and IT Service Companies (CESSI) a
SIA Interactive developed the Centrum Catalogue on Promocarts to allow Wyeth to promote pharmacy products in different areas of the supermarket where the promotion was held.
The Delfin Group asked SIA Interactive to come up with a virtual multicountry soccer game to be used during the Educared awards, which were held in both Spain and Latin America and sponsored by the Telefónica Foundation.
The agency Tacti-K asked SIA Interactive to develop an Internet version of the game Night Driver for its client Unilever to use as part of the Rexona V8 campaign.
The agency Mass Hispanic hired SIA Interactive to develop Looking for Huggies, an interactive game aimed at increasing the brand’s presence among the Hispanic community in the United States.
SIA Interactive developed three interactive games: Steps Race, the Laugh Game and the Cameraction Catalogue. The games were used at Expo Tucumán for the bottling company Coca-Cola Guerrero, through marketing agency Raúl López Rossi.
SIA Interactive presented a Microcinema and developed an Interactive Wall for the Coca-Cola booth at the traditional Buenos Aires Rural Expo. The solution was implemented at the request of the advertising agency Grey Argentina.
SIA Interactive set up a jungle scene with a Screaming Race and Drums at the Mall del Centro shopping centers in Santiago and Rancagua to celebrate Children’s Day.
During the exclusive presentation of the BLUE MAN GROUP at the Santiago Arena, ENTEL PCS hired SIA Interactive to develop a “Drumming Race” for its booth.
At the request of the agency Activa & Comunica, SIA Interactive developed a solution for internet provider Speedy de Telefónica consisting of a multiplayer Screaming Race.
Alpina, a leading dairy manufacturer, held its first Interactive Promotional Event in Ecuador. As part of the “Alpina Oatmeal Drink Challenge,” a promotion created by the ad agency Plan Below, SIA Interactive developed a screaming race.
SIA Interactive developed 3 interactive solutions for AT&T. The games were used for the soccer games of the Superliga on the Hispanic market. The request came through the agency Relay Worldwide.
During the kick-off month of the America Cup 2007, Coca-Cola (Embotelladora Andina) asked SIA Interactive to create a Virtual Penalty Kicks for a promotion at supermarkets in Santiago de Chile.
As part of the 2007 edition of the International Car Show, SIA Interactive developed a Multiplayer Car Race with four play stations for the Lo Jack booth.
The carmaker Subaru attended the 2007 International Car Show at the Rural Expo and SIA Interactive developed new special effects for the booth’s interactive floor.
Sia Interactive was asked by The Bravo Group to develop a game for Dimetapp to fight criters (germs) until they are knocked out. The more critters knocked out, the more points gained to become a winner.
As part of Expoagro 2007, the agency The Blue Box hired SIA Interactive to implement a wireless trivia game at the booth set up to promote the rural supplement of the newspaper Clarín.
As part of the latest advertising campaign for Knorr, SIA Interactive developed the Flap your Wings Game for Unilever at the request of the agency Imagine.
To celebrate Mother’s Day, KCC asked SIA Interactive to develop a Photo Transfers solution for promotions at Hispanic supermarkets in the United States.
To celebrate the Cricket World Cup, SIA Interactive designed an interactive trivia game with questions about cricket for Johnnie Walker (at the request of its agency, DIAGEO). The solution was implemented on 8 promomans and 3 interactive kiosks in stadium
SIA Interactive developed three interactive games for AT&T. The games were presented during the NCAA finals, March Madness. The goal was to make a major impact on the public to emphasize the brand change from Cingular to AT&T.
SIA Interactive developed, at the request of Cardenas Marketing Network, different interactive solution for Wrigley’s national tour “Planet Wrigley”: a Slot machine, a “Simon” game and a Race with platforms, all customized with brand images.
Thanks to major growth in the economic sector, all banks were present at Expoagro, the biggest rural trade show in South America. For the Banco Galicia booth, our company did a Slot Machine.
At the request of agency Brandiacentral, SIA Interactive developed an Interactive Path for the agency’s client Nokia. The “path” was based on a platform with 30 interactive tiles.
To commemorate the end of the legislative year, shows were held in four buildings of the different neighborhoods of Alcobendas, and a traveling road show presented a 3-D stereoscopic movie.
For the launch of the new General Motors model, Suzuki Swift, the agency Outsider KyM asked SIA Interactive to develop a solution for an event at the nightspot Crobar.
As part of FITUR 2007 (International Tourism Fair), SIA Interactive implemented a Windsurf Simulator and Virtual Golf Game for the Consorcio Turístico de Madrid at the request of agency RMB Design Solutions.
SIA Interactive implements 3 games with an “outer space world” concept for brands Motorola and Tigo: RV Space Journey, SMS Space Race, and Simon Galactic Carpet.
As part of the Calle 8 Festival, a celebration mainly targeting the Hispanic public, agency Latinsphere asked SIA Interactive to develop a set of interactive games in order to attract people to the booth of sports channel ESPN Deportes En Vivo.
Cummins Mexico has acquired a license of DocMan, a digital document management and consultation system installed on touch-screen kiosks for industrial plants. The product has been developed by SIA Interactive.
The provincial Department of Tourism hired SIA Interactive to develop a solution that allowed potential tourists to visit a quiosk, take their picture and choose a landscape for the background.
SIA Boiling Heads is the name of the Internet contest organized by SIA Interactive to ring in the new year in 2007. The contest was open to clients, friends and website visitors, and winners received MP3 players iPod and a SanDisk.
In order to promote its line of home appliances, Oster called upon SIA Interactive to develop a juggling game with SIA-Cameraction technology that was played at 7 malls in Chile. The game tour spent 11 days at each location.
Círculo Más is the customer loyalty program developed by Cencosud, the most important retail group in Chile. The program rewards customers for purchases they have made through a points system.
As part of the DirecTV Para Todos campaign, directed at the U.S. Hispanic market, SIA Interactive was asked to develop an online baseball game with two playing modes: pitching and batting.
Sony Ericsson presented its new logo at a private event at Opium Gardens, a Miami Beach Night Club. SIA Interactive developed a Virtual Tennis game for the event.
On November 7-12, the International IT, Multimedia and Communications Trade Show (SIMO) was held in Madrid. SIA Interactive participated again this year, developing solutions for the booths of clients Lenovo, Telefónica and Macroservice.
Transitions participated with a booth at Expo Ophthalmology 2006 in Guadalajara. For the event, the firm asked SIA Interactive to develop a find the logos game with a colorful background.
In its first job for this market, SIA Interactive installed five LBE (Location Based Entertainment) coin-operated systems in Vinpearl Resorts & SPA of the hotel chain SOFITEL, in the city of Nha Trang, Vietnam.
For the third consecutive year, Ledesma asked us to implement three interactive games for its booth at the Rural Expo Show. The selected games were El Chipote, an Advertising Trivia and a Virtual Roulette.
Texaco held a promotion at its Starmart stores, in conjunction with other World Cup sponsors like Pepsi, El Nuevo Día, Frito Lay and Gatorade. SIA Interactive developed a soccer game with Cameraction.
During 2006, the year of the Soccer World Cup, official sponsor Coca Cola joined forces with El Nuevo Día for a World Soccer Tour that was held at branches of Kmart and Sam’s Club.
SIA Interactive was hired by the laboratory Pfizer for the launch of its new product Listerine Agent Cool Blue. The solution helps educate children on how the product works in a novel, entertaining way.
PR agency El Departamento organized the annual convention of Price Waterhouse Coopers. For this event, the agency asked SIA Interactive to implement a Virtual Golf game to entertain convention goers during their breaks.
After the success of the interactive kiosks installed during the NCAA college basketball finals, Cingular has decided to use SIA Interactive solutions for all sports events sponsored by the brand through the end of 2006.
As part of the warm up for the Soccer World Cup - Germany 2006, the agency Digital Entertainment hired SIA Interactive to develop a Virtual Penalty Kicks game.
Thanks to a contact made at the GDC (Game Developers Conference) in San Francisco, SIA Interactive began utilizing the design and animation programs 3ds Max.
Just a month before the beginning of ski season 2006, LAN set up its booth at Expo Nieve, where it presented a Virtual Snowboard Game developed by SIA Interactive at the request of promotional agency Nexus.
As part of the 2006 World Cup in Germany, Coca Cola organized a virtual championship at the two most important malls in Costa Rica. SIA Interactive and Tactik were in charge of developing, installing and supervising the tournament.
Peugeot launched its 206cc Quick Silver and to promote sales of the new car model, the manufacturer asked DK Lights and SIA Interactive to develop a new Snowboard and Surf Biathlon.
For the second consecutive year, Rubios held its promotional campaign “Rubios Challenge” in which participants can win a 4x4 and drive it home from Cancún, Mexico with 3 friends. To participate, players drove a 4X4 rally on a virtual reality simulator.
Through its promotional agency Latinsphere, Verizon is working with SIA Interactive to promote its DSL service in major cities across the United States.
Arcor hosted a corporate event for distributors and vendors from Arcor offices across the world. SIA Interactive developed a virtual quiosk for company training at the event.
SIA Interactive develops an integral program based on technological marketing solutions for Maseca’s annual promotional campaign. The campaign was held at sales points, tradeshows, community events, on Internet and on promotional CDs.
Banco RIO’s advertising agency Division Marketing Luongo & Herrero employed 3 solutions by SIA Interactive for its booth at the most important agricultural trade show in Argentina, Expochacra 2006.
Cingular, sponsored the basketball finals of the NCAA. At the Final Four games held in Boston and Indianapolis this year, SIA Interactive set up 4 interactive kiosks with basketball videos that simulate the company’s MediaNet service.
Prosegur, world leader in private insurance, was an official sponsor of the Telmex ATP Cup - Buenos Aires 2006. During the tournament, the firm set up a tent where visitors could play a wireless Memory Game.
During summer, the agency Orange launched a brand activation for the bank BCI on the beaches in Chile’s V Region. SIA Chile implemented an itinerant Screaming Race that visited different beaches across the region.
Pinturas Superior brand participated in the annual expo of wholesale hardware suppliers at the Roberto Clemente Coliseum. SIA Puerto Rico developed the interactive “Juggling” game with SIA - Cameraction technology to attract the expo visitors.
During the month of February, the Telmex Cup 2006 was held. The main sponsor of the tournament asked SIA Interactive to implement a Virtual Tennis game via advertising agency EURO RSCG 4D.
SIA Interactive presents advergames and its new SIA Immerview HMD-100 virtual reality visor in the Argentine Pavilion at CeBIT 2006, booth E62 in Hall 4
Nestlé chose SIA Interactive to accompany its Christmas promo to different supermarkets in Puerto Rico with an interactive game developed with SIA-Cameraction technology.
SIA Interactive presented a Screaming Race for the energy drink 180 at the booth that the Grupo Modelo and Anheuser-Busch Mexico set up at Expo Deportiva, a sports encounter held to coincide with the Gran Pacífico Marathon in Mazatlan, Mexico.
For the holidays, SIA Interactive set up interactive modules with touch screens at several branches of kids clothing store Cheeky. To play the games, children just had to touch the shop window with their fingers.
At the Plaza de las Americas Mall in Puerto Rico, shoppers enjoyed a promotional Christmas campaign. At the request of agency JWT, SIA Interactive set up 4 interactive kiosks as part of the promotion.
Hugo Boss launched its new fragrance, Energise. To coincide with the presentation of a new commercial, the agency Circus Event organized a roadshow at universities in Spain and Andorra with a virtual reality game developed by SIA Interactive.
Ruiz Foods, the most important packaged Mexican food manufacturer in the United States, called upon SIA Interactive to develop a game for its website with the company’s character, PacoMan.
At the request of C3 Advertainment, SIA Chile presented the game “Choose your Path to the University” at the Universidad de las Américas booth, during the Santiago Book Fair.
For the 7th Exhibition of Photography Equipment and Systems, Photo 2005, JWT asked for a Virtual Reality development for the booth of its client Energizer.
In the first edition of the real estate trade show Salón Inmobiliario in Buenos Aires, Banco RIO’s agency Luongo y Herrero selected SIA Interactive to promote product Super Mortgage at its booth, with the game Find the Logos.
At the test-match between Argentina and South Africa, the agency Zheta Advertising Marketing asked SIA Interactive to set up two interactive kiosks for the brand Telecom Personal, official sponsor of the rugby team Los Pumas.
At the request of the UniWorld Group, SIA Interactive developed an online 3-D game as part of the launch of the new Ford Fusion in the USA on the “Grown and Sexy” website.
Schweppes is an official sponsor of the Tennis Masters Series in Madrid. To warm up for the tournament, the firm called upon SIA Interactive to implement a virtual tennis match. The game was part of a series of activities organized by Schweppes's advertis
Felipe Sommer, CEO at SIA America Corp, was invited to give a presentation on the expert panel for the automobile sector at the 2005 Consumer Forum. The forum was organized by market research consulting firm Forrester Research, which specializes in techno
Skanska, the third largest construction firm in the world, participated for the sixth time in the trade show Argentina Oil & Gas 2005. SIA Interactive received a call from Studio Quadra, Architecture & Communications to develop a trivia game for the compa
The Schering Laboratory participated in the 50th Hospital Congress in Oviedo, where it presented its product Remicade. Schering's agency, Carpe Diem, asked SIA Interactive to develop and implement a Moves Race to entertain booth visitors.
Brugal & Co., leading Dominican company that manufactures high-quality rum, has re-launched its website and included an online pool game developed by SIA Interactive.
At the request of ad agency Intermark, SIA Interactive installed the Virtual Penalty Kicks game at the booth set up to celebrate Sporting de Gijon's one hundredth anniversary at the Asturias Trade Show.
For the holidays, SIA Interactive set up interactive modules with touch screens at several branches of kids clothing store Duracell. To play the games, children just had to touch the shop window with their fingers.
SIA Interactive develops and implements the game Virtual Penalty Kicks at several malls in Mexico. The game was personalized for the brand Gillette at the request of the agency Promolatina.
SIA Interactive presents a new concept of interactive advertising and entertainment were people interact with a commercial, a game or a catalogue by using their own body as the mechanism for interaction.
Through the agency First Group, the brand L&M again called upon SIA Interactive to offer high-impact activities at its nightclub parties across Spain. This time, the solutions included a 4-person Trivia game and a Dance Competition for 2.
Since April 29th, the Chesterfield Moves Race has been played with SIA-Cameraction technology. The game was developed and implemented by SIA Interactive at the request of the First Group agency
The 14th edition of the UNICEF fundraising program Un Sol para los Chicos [A Sun for Children] aired on August 13th on Channel 13. SIA Interactive implemented numerous interactive games for this year's edition.
Gillette, an official sponsor of Major League Baseball, chose SIA Interactive to develop a virtual baseball game as part of a promotion that took place during the baseball tournament held from August 5-September 11.
As part of an integral proposal made by the agency Visual Argentina, SIA Interactive developed 5 games that utilize SIA-Cameraction technology for the Coca-Cola booth at the Rural Expo 2005.
Nearly 13,000 people participated in the games Put Together Your McCombo and Tractor Race. The solutions were developed by SIA Interactive at the request of agency Smash BTL, for the booth of its client McDonald's at the Rural Expo 2005.
Kraft Foods of Mexico called upon SIA Interactive to do a Canoe Race and a 3-D Rally Race and to implement the games at 156 branches of supermarket chains Wal Mart, Soriana, Gigante and Comercial Mexican.
Taking advantage of its sponsorship at Expo El Gourmet 2005, Danette hired SIA Interactive (through promo agency Ideapolis ) to develop two personalized games for the brand.
Maseca, a leading manufacturer of flour and Mexican tortillas, hired SIA Interactive to do a series of interactive games that will be utilized throughout the 2005 promotional campaign at all events where the brand is present.
SIA Interactive develops a Budweiser Slot Machine to offer the beer brand a solution easy to maintain based on product consumption for branches of wholesale chain Sam's Club.
Makita, has chosen SIA Interactive to develop its interactive promotional events in 2005. The screaming race was watched by the audience on the giant stadium screen.
Profuturo GNP, a retirement management fund, participated in Expo Management 2005, a major business event held in Mexico City. SIA Interactive implemented the game “Dreams” with SIA Cameraction technology.
The lottery La Primitiva was a sponsor at an important event held at the Universidad Complutense in Madrid. At the request of the agency Tactics Europe, SIA Interactive implemented an interactive virtual reality game.
With the 2006 World Cup in Germany just a year away, MasterCard hired SIA Interactive through its promotional agency Momentum - McCann Ericsson to implement the Virtual Penalty Kicks Game in shopping malls located in Costa Rica and Panama.
As part of the warm-up to next year's Soccer World Cup, Budweiser launched an important promo based on product consumption. The promo was based on Virtual Penalty Kicks, a game developed by SIA Interactive.
The home appliances retailer Red Megatone opened its third branch in the city of Salta. Once again, through its promotional agency M&C, the firm called upon SIA Interactive to implement the Megatone Mega-Safe, a promo similar to the one offered when the c
SIA Interactive announces the launch of the SIA Immerview HMD-100, a Virtual Reality visor that offers stereoscopic vision. Thus SIA has become one of the few companies across the world to develop and produce Virtual Reality devices for its own use and th
During February and March, a promotion was developed for the brand Nike Woman at traditional department stores El Corte Inglés in Spain. SIA Interactive developed a dance game with 3-D animation based on the brand's latest TV commercial.
After its success in 2004, snowboard sponsor Ballantine's is again promoting its brand at theme parties at the best spots across Spain. Once again this year, SIA Interactive set up its game Virtual Snowboard on Virtual Reality platforms with a helmet and
Like in 2004, SIA Interactive was part of the launch of the 2005 MotoGP World Championship, at the request of the well-known tobacco firm. On this occasion, the agency First Group called upon SIA to develop a Sound Trivia game.
At the request of Chapter 5 BTL agency, SIA Interactive offered its first promotional development in Greece. The solution consisted of a screaming race for snack brand Cheetos.
With more than 160 companies participating in 15 different countries, 310 registered players and a total of nearly 3,000 games placed, CircuSia came to an end on January 28 th. This promotion was an original idea developed by SIA Sistemas as a way to than
At the request of the Ehsbrann agency, SIA Interactive developed the game Chandon 187, in which participants must trap bottles of the product by using the proprietary technology SIA-Cameraction.
SIA Mexico handled the entertainment at this year's Kellogg's Sales Convention. SIA developed a series of interactive and entertaining solutions so that the executives would enjoy a different, enjoyable work experience.
SIA Puerto Rico develops the Virtual Reality game Get Stains out with Clorox for the launch of the product Clorox Colors. For over a month, the booth visited the most important shopping centers in Puerto Rico.
SIA Sistemas developed the SMS Race for a promotional campaign that began on August 28th. The campaign, carried out by the agency Zheta for its client Telecom Personal, traveled to different cities within Argentina.
To celebrate Halloween, Kellogg's asked SIA Mexico to develop a novel solution. The answer consisted of a Scare-O-Meter, and 25 units were installed along the aisles of the key supermarkets in Mexico City.
At the request of the SCP Agency, SIA España implemented NIKE Virtual Penalty Kicks game for the opening of the NIKE store at the Zubiarte Shopping Center.
From 11-18 October, the annual technology trade show Expo Tech was held in Puerto Rico. SIA Puerto Rico developed and implemented a screaming race for the PRTC -Puerto Rico Telephone Company- booth.
For the third consecutive time, SIA Mexico developed 6 interactive booths for the Digital Experience Road Show Samsung, which visited the principal malls of Mexico for two months beginning on November 1st.
On 24 September Ballantine's began a six month promo that will involve a total of 3,000 No Ties Parties across Spain. At the request of the Grupo K, SIA Spain developed a multi-trivia game and an additional game that utilizes the new SIA-Cameraction techn
From 28 to 30 October, the Annual SME (Sales & Marketing Executives) Convention took place. SIA Puerto Rico developed a screaming race for Primera Hora, the highest growing newspaper in the country.
SIA Puerto Rico attended the annual SME (Sales & Marketing Executives) Convention. The SME is an association that groups marketing and sales executives from the most important companies in Puerto Rico.
The Nestlé Olympic Triathlon was held for 4 weeks beginning on 12 August. The game, developed by SIA Mexico, was set up at 21 Wal Mart supermarkets in the north of Mexico.
Once again this year, Ledesma set up its traditional booth at the 118th Agriculture and Livestock Rural Expo. It boasted 3 personalized solutions by SIA Sistemas: an Energy Pacman, a Trivia Slot Machine and a prize raffle.
SIA Sistemas has launched SIA-Cameraction, a technology that allows one or more people to interact with a computer graphic application through movements captured on a video camera.
Transitions Optical asked SIA Sistemas to develop and implement a Question and Answer Trivia Game for its stand at the Abióptica Expo - San Pablo 2004.
SIA Interactive arrived in Portugal through a partnership with I4B Interactive Marketing. This alliance is off to a smashing start, with a promo based on the Virtual Penalty Game with rotation tracker (on the head) and movement tracker (on feet). The prom
On the weekends from 1 May and 10 July, the Buenos Aires Motordrome hosted two different stages of the Tourism Championship. SIA Interactive collaborated with EITECH to develop a Multiplayer Race for YPF, official fuel of the TC.
As part of the Car Show held in Ifema from 21 to 30 May, Toyota's agency Last Lap called upon SIA Spain to develop two dance platforms and two Virtual Penalty Games.
SIA Chile developed the Nescafé Bar 3-D Screaming Race. The game was installed on two Promoman modules and rotated to different spots of the Chilean capital for five months.
SIA Interactive has developed DocMan, a digital document management and consultation system installed on touch-screen kiosks for industrial plants. These kiosks come equipped with Elo TouchSystems products.
From 1-7 March, the Mexican Tennis Open was held in the city of Acapulco. Telefónica Movistar, one of the sponsors of the open, called upon SIA Mexico to develop and install 4 modules with a Virtual Tennis Match for the company's stand.
During the months of November, December, and January, took place the online promo Barman Chivas. The promo, designed by consulting firm ARENA, depended on product consumption and was based on a 3D game developed by SIA Mexico.
From 15 January to 26 March, Ballantine's theme parties were held across Spain. For this event, SIA Spain developed a Virtual Snowboard and a Guess the Scene Game at the request of the MPP agency. The second game was mounted on a PromoMan. The success of
On 20 November, 5 branches of sports goods store Martí inaugurated their NIKE Tech Center. This multi-monitor touch-screen catalogue tells the history of NIKE and offers clients an insider's peek at the technology used in NIKE products.
To accompany the Brugal Jet Ski promo (which has been going on for more than a year), this rum brand decided to expand its promotional campaign in Spanish bars and discos by implementing Brugal Canoes, a promotion linked to consumption. Like Brugal Jet Sk
SIA America (subsidiary of SIA Interactive) and Evenpro inaugurated SIA Puerto Rico in the city of Guaynabo. The latest addition to SIA opens its doors with a promo for mass consumption firm Procter & Gamble. On this occasion, a personalized slot machine
As part of the opening of the department store Almacenes París in the Plaza Norte Mall, SIA Chile held a promo from 27 November through 6 December 2003. The promo was based on a slot machine that participants could play to win discount coupons; the slot m
Virtools and Sia Sistemas collaborate to provide the most comprehensive solutions for real-time PC-based interactive 3D technology.
Virtools™, the leading provider of interactive 3D authoring tools, is pleased to announce its collaboration with Sia Siste
On 15 November, the 3rd edition of Creamfields Buenos Aires was held: this is the largest dance party in the world. At the request of promotional agency The Sales Machine, SIA Sistemas developed an interactive light and electronic music booth for the agen
From 27 October to 2 November, the 5th International Land Transport Trade Show 2003 was held in Santiago, Chile. SIA Chile set up a multi-player truck race for Kaufmann S.A., official representative of Mercedes Benz in Chile.
From 4 October to 23 November, the promotion Grab yourself a Fanta took place at Wal Mart supermarkets. Participation in the promo was linked to product purchase. SIA Mexico developed a Photo Puzzle, which was installed on interactive kioscs that rotated
From 6-10 October, Expo Chedraui was held in the city of Veracruz. This expo is the national convention of suppliers of Chedraui, an important Mexican chain. SIA Mexico installed "Virtual Super 3-D" at the Nestlé booth. Super 3-D is an interactive game th
From 1 November through 30 January, the Samsung Electronic Mexico Digital Experience Road Show will be traveling to cities through Mexico. In order to support the brand in the segment of family entertainment, SIA Mexico constructed 6 stands (4m x 4m each)
In coincidence with the race at the Hnos. Rodríguez racetrack, SIA Mexico developed the Wonder Gran Prix promotion at Supermercados Gigante. This Mexican supermarket chain is official sponsor of Formula Cart runner Michel Jourdain.
From 6-10 October, the V International Exposition of Oil, Gas, and Related Products was held at the Costa Salguero Expositions Center. SIA Sistemas developed a multiplayer rally race for Cameron Argentina, the affiliate of the leading manufacturer of valv
At the end of every September, the celebration of Carthaginians and Romans is held in Cartagena (Murcia, Spain). At the request of the Delfín Group, SIA Spain developed a Screaming Battle for Amstel beer (owned by Heineken España S.A.). In the battle, par
From 6 to 28 September, the 58th edition of the Bicycle Tour-Spain took place, and Ford was the official car of the tour. Promotional agency Markline Ogilvy called upon SIA Spain to create a race against the clock for 5 racers. The race took place on a tr
From 28 July to 1 August, Confitexpo 2003 took place at Expo Guadalajara. This is the 18th International Exposition of Candy Manufacturers. At the request of Grupo Contraste, SIA Mexico set up two jet skis for candy brand Adams at their business center lo
Well-known brand Halls just launched Halls Creamy on the market. This is a new type of hard candy.
To promote the new candy during the product's launch, agency RA Eventos developed a 3-month promotion and called upon SIA Mexico to develop and implement t
Once again A sun for Children was a true celebration. The organizers, UNICEF and Channel 13, again called upon SIA Sistemas to develop a series of interactive games for the traditional annual program to raise funds for children.
NIKE just launched its new soccer shoes on the Latin American market. To promote the new NIKE Shot , the firm hired SIA Mexico. The solution was a dance machine that included a 3-D soccer game.
Between the months of May and October of this year, Telefónica Movistar has again organized Movi-City and Movi-Beach. These two events have become classics during summers in Spain. The Delfín Group marketing agency again chose SIA Interactive to develop a
During May and June, SIA Mexico presented the Minis and Tia Rosa Screaming Race at supermarket chain Soriana. Both brands belong to the Wonder company (part of the Bimbo group).
To accompany the release of the Disney movie "Finding Nemo", Natura Mayonnaise launched a game with the same name at various supermarkets. At the request of the GPG Agency, SIA Interactive developed an interactive game with touch-screen monitors.
The Sabritas Triathlon was off and running during the month of June. This was an entertaining promotion developed by SIA Mexico for the snack's brand; the triathlon took place at different supermarket chains in the northern part of Mexico City and the met
From 9-14 June 2003, the XXVII Spanish Congress of Gynecology and Obstetrics took place at the Cantabria Festivals Palace in the city of Santander.
At the request of the Gablons by Status agency, SIA-RPM developed an entertaining Virtual Reality game for
From 2-11 May, a promotion for Ariel Liquid Soap (a product of Procter & Gamble) took place at Carrefour supermarkets in Spain. With the slogan "The Most Entertaining Way to Give Gifts", SIA-RPM developed a personalized slot machine for the brand.
On 11 May, the 3rd annual Motorcycle World Cup took place in Jerez de la Frontera, Spain. SIA Interactive was there with two games: multiplayer Virtual Reality motorcycle races (at the request of Zenit Promoción & Patrocinio) and 3-D Screaming Race (order
Between 27 March and 27 April, the exposition Alcobendas ¡qué diferencia! took place in Alcobendas, Spain. SIA Interactive was called upon to develop and install 3 interactive and Virtual Reality games: Memory, Question-and-Answer Trivia, and Virtual Pena
SIA Mexico presented its interactive Virtual Reality and 3-D game solutions for sales points at the XX Annual Retailers Convention & Trade Show ANTAD 2003.
From 25-27 February, the Feria CIT 2003 took place at the Palacio Municipal de Congresos in Madrid. This is the most important credit card event in Spain Cards. SIA Interactive was hired by the Sentido Común agency to develop Virtual Penalty Kicks and Gue
At the request of Bustamante Publicidad, SIA Interactive developed a Virtual Reality game to introduce Colgate Total's new toothpaste formula. The promotion was performed at the Carrefour Argentina supermarket chain.
SIA Interactive introduces its SIA-MP1 multiplayer engine, a platform that allows many people to play simultaneously at individual or groups competitions.
SIA Sistemas introduces its new branch, SIA America Corp. The company is based in Florida, and it brings the North American market all of the interactive marketing solutions that it already offers in other countries.
Biking at Carrefour took place during the months of January and February. It was an entertaining amusing promotion developed by SIA México for client Nestlé at a well-known Mexican supermarket chain.
At the IFEMA exposition hall, the 2002 SIMO TCI Expo took place from 5-10 November. SIA-RPM was hired by the SINEUSIS agency to present a Trivia game and a Memotest for the Grupo Telefónica de España stand.
From 12-22 December, the 2002 World Auto Expo took place at the Las Americas Exposition and Convention Center. This is the most important Latin American exposition of cars, and one of the top five car expos worldwide.
SIA México was hired by Nissan Mexic
Licor 43 developed an important promotional campaign for pubs and discos located in Galicia and Basque country, Spain. SIA-RPM developed a Virtual Reality game called "The Owl´s Flight", based on the brand´s symbol.
Ron Brugal is carrying out a widespread promotional campaign at pubs and discos in Galicia, Spain. According to its brand concept, SIA-RPM developed a 3-D jet ski race placed in a Caribbean setting.
SIA Sistemas, a leader in interactive marketing activity performance worked with Henry & Asociados to develop customized Promomachines for the Omint stand in Palermo.
The well-known Carrefour supermarket chain in Mexico celebrated its anniversary in October. SIA México developed the Carrefour Super 3-D promotion for client Nestlé at every branch in the country.
As part of Nestlé's promotional plan in Mexican retail stores, SIA México carried out the Nesquik Racing promotion at Wal-Mart during August and September.
SIA México, was invited by the Grupo MPI, to participate in the MARKETING EXPO where the firm showed its Virtual Reality and 3-D solutions, interactive games and voice portals for use in client loyalty programs.
The 116th International Livestock, Agriculture and Industry Rural Expo took place from 13 July to 1 August 2002. Together with Smith Group, SIA Sistemas developed together a Super 3-D game for the stand of Disco-Ahold supermarkets.
In 2002, during the World Cup Soccer Championship in Korea - Japan, the Mastercard Soccer Center was set up in Buenos Aires. SIA Interactive installed several Virtual Reality games, 3-D games and multiplayer.
In conjunction with the last World Cup, Mastercard opened the Mastercard Soccer Center in Buenos Aires. Coca Cola was present with an impressive stand, where SIA Sistemas set up the interactive game "The Face Puzzle".
At El Espárrago rock festival, which took place from 11-14 July 2002 in Cádiz, Spain, Masterfoods called on SIA-RPM to develop an interactive game for its product Twix.
A "Screaming Race" was developed at a promotion called "Set your Instincts Free" developed by Agencia Perfil for its product Rexona For Men, COBALT fragance.
During the World CUp Soccer Championship, Blumenau Neumarkt mall sponsored a promotion based on the Soccer Show game developed by SIA Sistemas for Bustamante Publicidad.
SIA Sistemas developed the multiplayer game How Does the Game End? for the Mastercard Soccer Center, an event that took place in the city of Buenos Aires.
SIA Interactive developed a simulator for Peugeot's P307. When putting on a helmet, participants are immersed in a virtual environment and, by using a steering wheel and pedals, they drive a car down a city road.
The system allows users to visit hotel rooms, while viewing the wallpaper, carpet and curtain combinations that appear in the catalogue.
Active option menues are shaped by a database containing images of product texture and description. By using a virtual
As part of a summer promotion, the Phonecar travelled along Mar del Plata streets with an interactive game that allowed participants to find out about Telefónica new services.
Procter & Gamble asked us to develop a CD containing information about Pringles. This was based on a training system used by the company in the United States.
This Interactive Catalogue was created for the Banco Provincia commercial area.
The system allows quick access to the bank's products by means of a financing system to buy properties.
Conventional pinball machines are customized for their construction.
Graphic is re-designed and a screen showing a digital video containing the sponsor's advertising and game information is incorported.
In 1998, during the World Cup Championship in France, Coca Cola, the Argentine soccer team's official sponsor, carried out the "Virtual Penalty Kicks" promotion in Buenos Aires.
A virtual model of the Puerto Madero area was developed for the Buenos Aires Riverside Highway project.
This virtual model allowed users to evaluate the project's visual impact from different angles, since it lets the user move through the space in real t
This model was performed with the purpose of analyzing the traffic flow through this highway crossroads.
By using a 3-D mouse and a Virtual Reality helmet, the user is immersed in the model. It is also possible to see the project by driving away at a vari
The Multigames Promotion was performed at K-Circle self-service kiosks placed at different Shell gas stations in Buenos Aires. SIA Interactive developed kiosks with interactive games that start by inserting a token.
SIA Interactive installed multigame interactive kiosks at the Americanos supermaket chain in Córdoba. Buyers of the sponsored product brands participated in this promotional event.
This game was prepared for two or more participants to play at the same time.
Participants have to scream the sponsor or product name as loud as possible into microphones.
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